The one to one fieldbook : the complete toolkit for implementing a 1 to 1 marketing program / Don Peppers, Martha Rogers, and Bob Dorf
By: Peppers, Don
Contributor(s): Rogers, Martha | Dorf, Bob
Material type: 
Printed booksPublisher: New York : Currency Doubleday, cop. 1999Edition: 1st ed.Description: 406 páginas; 23 cm.ISBN: 038549369X.Subject: Segmentación del mercadoDDC classification: 658.8/12
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|
LIBRO15
|
Madrid Alcobendas Depósito 1 (Alcobendas) | Ciencias Sociales | HF5415.127 .P475 1999 (Browse shelf(Opens below)) | .i10570226 | Available | 9300545628 |
Total holds: 0
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| HF5415.1265 .B39 2000 The Internet marketing plan : the complete guide to instant web presence | HF5415.1265 .S24318 2000 Darwinismo digital : estrategias ganadoras para sobrevivir en la asesina economía de la Web | HF5415.1265 .V39 2002 Vender y publicitarse en Internet | HF5415.127 .P475 1999 The one to one fieldbook : the complete toolkit for implementing a 1 to 1 marketing program | HF5415.129 .B67 1992 Strategic marketing channel management | HF5415.129 .S74 1996 Marketing channels | HF5415.13 .A26 1999 Marketing personal : gestión de la carrera profesional |
Includes bibliographical references (p. 377-392) and index
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