Biblioteca CRAI Dulce Chacón - Universidad Europea de Madrid

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The one to one fieldbook : the complete toolkit for implementing a 1 to 1 marketing program / Don Peppers, Martha Rogers, and Bob Dorf

By: Peppers, Don
Contributor(s): Rogers, Martha | Dorf, Bob
Material type: materialTypeLabelPrinted booksPublisher: New York : Currency Doubleday, cop. 1999Edition: 1st ed.Description: 406 páginas; 23 cm.ISBN: 038549369X.Subject: Segmentación del mercadoDDC classification: 658.8/12
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
LIBRO15 LIBRO15 Madrid Alcobendas Depósito 1 (Alcobendas) Ciencias Sociales HF5415.127 .P475 1999 (Browse shelf(Opens below)) .i10570226 Available 9300545628
Total holds: 0

Includes bibliographical references (p. 377-392) and index

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