Biblioteca CRAI Dulce Chacón - Universidad Europea de Madrid

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Marketing management : analysis, planning, implementation and control / Philip Kotler

by Kotler, Philip, (1931-).

Edition: 8th ed.Material type: articlePrinted books Publisher: London : Prentice Hall International, cop. 1994Items
Location Call no. Status Vol info Loan type
Colección General (Campus Alcobendas) HF5415.13 .K68 1994 available

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Principles of marketing / Philip Kotler, Gary Armstrong

by Kotler, Philip, (1931-) | Armstrong, Gary.

Edition: 7th edMaterial type: articlePrinted books Publisher: Englewood Cliffs : Prentice-Hall, cop. 1996Items
Location Call no. Status Vol info Loan type
Colección General (Campus Alcobendas) HF5415 .K682 1996 available

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