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Marketing management : analysis, planning, implementation and control / Philip Kotler

By: Kotler, Philip, (1931-)
Material type: materialTypeLabelPrinted booksSeries: (Prentice-Hall series in marketing).Publisher: London : Prentice Hall International, cop. 1994Edition: 8th ed.Description: 801 páginas : ilustraciones; 26 cm.ISBN: 0130980056.Subject: Gestión de marketingDDC classification: 658.8
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
LIBRO7 LIBRO7 Madrid Alcobendas Colección General (Campus Alcobendas) Ciencias Sociales HF5415.13 .K68 1994 (Browse shelf(Opens below)) .i10173699 Available 930006834X
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