Ten deadly marketing sins : signs and solutions / Philip Kotler

By: Kotler, Philip

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E-bookPublisher: Hoboken, N.J. : Wiley, c2004Description: 1 recurso en línea (VIII, 152 p.); 23 cm.ISBN: 0471650226.Other title: 10 deadly marketing sins.Subject: Gestión de marketing

DDC classification: 658.8 Online resources: Acceso a este recurso digital (usuarios Universidad Europea de Madrid) Digital Resources

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
LIBRO-E NO PRÉSTAMO	Madrid Digital Acceso Electrónico (UEM)	Ciencias Sociales	HF5415.13 .K685 2004 EB (Browse shelf(Opens below))	.i11540886	Acceso electrónico		eBOOK .i11540886

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Ten deadly marketing sins : signs and solutions / Philip Kotler

By: Kotler, Philip

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