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Contemporary marketing, plus / Louis E. Boone, David L. Kurtz

By: Boone, Louis E.
Contributor(s): Kurtz, David L.
Material type: materialTypeLabelPrinted booksSeries: (The Dryden Press series in marketing).Publisher: Fort Worth : The Dryden Press, cop. 1995Edition: 8th ed.Description: 1 v. ((paginación variada)) : col. ilustraciones; 29 cm.ISBN: 0030976014; 0030976014 (ACID-FREE PAPER).Subject: Marketing | Gestión de ventasDDC classification: 658.8
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
LIBRO15 LIBRO15 Madrid Villaviciosa Depósito C (Villaviciosa de Odón) Ciencias Sociales HF5415 .B53 1995 (Browse shelf(Opens below)) .i10092067 Available 9300166165
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Rev. ed. of: Contemporary marketing / Louis E. Boone, David L. Kurtz. 7th ed. c1992

Includes bibliographical references and index

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