Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / William O. Bearden, Richard G. Netemeyer.
By: Bearden, William O.
Contributor(s): Netemeyer, Richard G.,, autor
Material type: 
Printed booksPublisher: Thousand Oaks, California : Sage Publications, 1999Edition: Second edition.Description: XIV, 537 páginas ;; 29 cm.ISBN: 076191000X.Subject: Análisis de mercado | Consumidores -- Conducta
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
LIBRO7
|
Madrid Alcobendas Centro de Estudios Garrigues (Campus Alcobendas) | Centro de Estudios Garrigues | HF5415.3 .B323 1999 (Browse shelf(Opens below)) | Available | 9310075166 |
Total holds: 0
Browsing Madrid Alcobendas shelves, Shelving location: Centro de Estudios Garrigues (Campus Alcobendas) Close shelf browser (Hides shelf browser)
| HF5415 .P48 2002 El meollo del branding | HF5415.1255 .G37 2014 Fundamentos del marketing educativo | HF5415.2 .A34 1997 Investigación de mercados | HF5415.3 .B323 1999 Handbook of marketing scales : multi-item measures for marketing and consumer behavior research | HF5415.55 .N84 1997 Creando valor para el cliente : el nuevo concepto de marketing | HF5429.23 .F54 1997 El libro de las franquicias | HF5429.23 .M37 2000 Más de 500 ideas para montar un negocio : todo lo que necesitas para abrir un negocio de franquicia |
Centro de Estudios Garrigues
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