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Successful direct marketing methods : interactive, database, and customer-based marketing for digital age / Bob Stone and Ron Jacobs

By: Stone, Bob, (1918-2007)
Contributor(s): Jacobs, Ron (1948-)
Material type: materialTypeLabelPrinted booksPublisher: New York [etc.] : McGraw-Hill, cop. 2008Edition: 8th ed.Description: XXVIII, 663 páginas : ilustraciones, gráficos; 25 cm.ISBN: 9780071458290; 0071458298.Subject: Marketing directo
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
LIBRO7 LIBRO7 Madrid Alcobendas Colección General (Campus Alcobendas) Ciencias Sociales HF5415.126 .S767 2008 (Browse shelf(Opens below)) .i10048297 Available 9300882016
LIBRO7 LIBRO7 Madrid Alcobendas Depósito 1 (Alcobendas) Ciencias Sociales HF5415.126 .S767 2008 (Browse shelf(Opens below)) .i10048303 Available 9300871980
Total holds: 0

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