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Consumer behaviour : advances and applications in marketing / Robert East

By: East, Robert,, (1940-)
Material type: materialTypeLabelPrinted booksPublisher: London [etc.] : Prentice Hall, cop. 1997Description: 356 páginas : ilustraciones; 24 cm.ISBN: 0133593169.Subject: Marketing | Consumidores -- Conducta | Análisis de mercadoDDC classification: 658.8/342
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
LIBRO7 LIBRO7 Madrid Villaviciosa Colección General (Campus Villaviciosa) Ciencias Sociales HF5415.32 .E27 1997 (Browse shelf(Opens below)) .i10203928 Available 930029914X
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Bibliogr.:p. 314-340 - Indices

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