Eye tracking the user experience : a practical guide to research /
Bojko, Aga
Eye tracking the user experience : a practical guide to research / Aga Bojko - Brooklyn, N.Y. : Rosenfeld Media, cop. 2013 - xiv, 304 p. : il. ; 23 cm
Bibliografía
1. Eye tracking: what`s all the hoopla? -- 2. To track or not to track -- 3. Eye trackers and other necessary resources -- 4. Time to roll up the sleeves -- 5. Combining eye tracking with other methods -- 6. Verbal protocols and eye tracking -- 7. Eye tracking measures -- 8. No participants, no study -- 9. It's tracking time! -- 10. Data extraction and preparation -- 11. Eye tracking data visualizations -- 12. Qualitative data analysis -- 13. quantitative data analysis
1933820101 9781933820101
Percepción visual
Visual perception
Visión por ordenador
Computer vision
Proceso de imágenes
Image processing
Eye tracking the user experience : a practical guide to research / Aga Bojko - Brooklyn, N.Y. : Rosenfeld Media, cop. 2013 - xiv, 304 p. : il. ; 23 cm
Bibliografía
1. Eye tracking: what`s all the hoopla? -- 2. To track or not to track -- 3. Eye trackers and other necessary resources -- 4. Time to roll up the sleeves -- 5. Combining eye tracking with other methods -- 6. Verbal protocols and eye tracking -- 7. Eye tracking measures -- 8. No participants, no study -- 9. It's tracking time! -- 10. Data extraction and preparation -- 11. Eye tracking data visualizations -- 12. Qualitative data analysis -- 13. quantitative data analysis
1933820101 9781933820101
Percepción visual
Visual perception
Visión por ordenador
Computer vision
Proceso de imágenes
Image processing