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020 _a3319492179
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020 _a9783319492179
_q(electronic bk.)
020 _z3319492160
020 _z9783319492162
035 _a(OCoLC)965196162
_z(OCoLC)965482068
_z(OCoLC)967392529
_z(OCoLC)974649852
_z(OCoLC)1005775721
_z(OCoLC)1011849346
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050 4 _aK1401
_b.H358 2017 EB
100 1 _aHalt, Gerald B.,
_cJr.,
_eautor
_9670125
245 1 0 _aIntellectual property and financing strategies for technology startups
_cGerald B. Halt, Jr., John C. Donch, Jr., Amber R. Stiles, Robert Fesnak.
264 1 _aCham, Switzerland
_bSpringer Science and Business Media
_bSpringer
_c[2017]
300 _a1 recurso en línea
336 _aTexto
_btxt
_2rdacontent
337 _aelectrónico
_bc
_2rdamedia
338 _arecurso electrónico
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
500 _aIncluye índice
500 _aSpringerLink
505 0 _aPreface; Acknowledgments; Contents; 1 Introduction; Startup Funding Sources, Stages of the Life Cycle of a Business, and the Corresponding Intellectual Property Strategies for Each Stage; 2 Sources of Company Funding; Abstract; 2.1 Seed Capital and Early-Stage Funding; 2.1.1 Personal Investment/Bootstrapping; 2.1.2 Friends and Family Funding; 2.1.3 Private or Governmental Grant Funding Options; 2.1.3.1 Federal/State/Regional/Local Government Grants; Small Business Grants; Small Business Innovation Research Grants; Small Business Technology Transfer Grants; Private and Foundation Grants.
505 8 _a2.1.4 Crowdfunding2.1.4.1 Case Study: Kickstarter; 2.1.4.2 Case Study: Crowdfunder; 2.2 Equity Funding; 2.2.1 Angel Investors; 2.2.2 Venture Capital; 2.2.3 Rounds of Venture Capital Financing-Series A, Series B, Series C, etc.; 2.2.4 Business Incubators and Accelerators as a Source of Equity Financing; 2.3 Debt Funding; 2.3.1 Loans; 2.3.1.1 Small Business Loans; 2.3.1.2 Peer-to-Peer Loans; 2.3.2 Lines of Credit; 2.3.2.1 Use of Credit Cards; 2.3.2.2 Asset-Based Lines of Credit; 2.3.3 Securitization with Intellectual Property; 2.3.3.1 Case Study: Debt Financing with Bowie Bonds.
505 8 _a2.3.4 Collateralization of IP2.3.4.1 Case Study: Levi Strauss Borrows Against Trademarks and Other Assets; 2.3.4.2 Case Study: Ford Leverages Trademarks and Patents for Loan; 2.4 Mezzanine Financing; 2.4.1 Subordinate Notes; 2.4.2 Preferred Stock; 2.5 Anticipated Rate of Return for Investors; 3 Early-Stage Strategy; Abstract; 3.1 IP Strategies at the Early Stage; 3.2 Consult with an Intellectual Property Attorney; 3.3 Begin Building an IP Portfolio and an IP Strategy; 3.3.1 Trademarks; 3.3.1.1 Securing Trademark Protection for Company Names, Logos, and Product Names, Logos, and Designs.
505 8 _a3.3.1.2 Obtaining a Domain Name3.3.2 Copyrights; 3.3.2.1 Web site Copyrights; 3.3.2.2 Valuable Works of Authorship; 3.3.3 Opting for the Trade Secret Route; 3.3.4 Patents; 3.3.4.1 Taking Advantage of Microentity or Small Entity Status; 3.3.4.2 Filing a Provisional Patent Application; 3.4 Early-Stage Companies Seeking Investors Need a Business Plan; 3.4.1 Integrating an Intellectual Property Strategy into a Business Plan; 3.4.2 IP Due Diligence; 3.4.3 IP Portfolio Development Plan; 3.5 Joining a Business Incubator or Accelerator; 3.5.1 Case Study: Techstars.
505 8 _a3.5.2 Industry-Specific Startup Service Providers and Specialty Incubators3.5.2.1 Case Study: Healthcare Technology Incubator Rock Health; 3.5.2.2 Case Study: Culinary Incubator La Cocina; 3.5.2.3 Case Study: Incubator Partnerships with Universities; 3.6 Summary; 4 Growth and Expansion Stage; Abstract; 4.1 Benefits of Leveraging IP During the Growth and Expansion Stage; 4.2 Leveraging IP: Strategies for Obtaining Debt or Equity Funding; 4.3 IP Strategies at the Growth and Expansion Stage-Enhancing Your IP Portfolio; 4.3.1 Filing a Non-provisional Patent Application.
520 3 _aThis book offers a comprehensive, easy to understand guide for startup entities and developing companies, providing insight on the various sources of funding that are available, how these funding sources are useful at each stage of a company's development, and offers a comprehensive intellectual property strategy that parallels each stage of development. The IP strategies offered in this book take into consideration the goals that most startups and companies have at each stage of development, as well as the limitations that exist at each stage (i.e., limited available resources earmarked for intellectual property asset development), and provides solutions that startups and companies can implement to maximize their return on intellectual property investments. This book also includes a number of descriptive examples, case studies and scenarios to illustrate the topics discussed, and is intended for use by startups and companies across all industries. Readers will garner an appreciation for the value that intellectual property rights provide to a startup entity or company and will gain an understanding of the types of intellectual property rights that are available to companies and how to procure, utilize and monetize those intellectual property rights to help their company grow. Explains the relevance of intellectual property for startups and companies across the various stages of development and types of funding; Explores the benefits of protecting, managing and enforcing intellectual property so that companies can obtain the best possible commercial results from their IP ownership; Evaluates the role intellectual property plays in business development, raising funding capital, competitive strategy, product design and development, service delivery, marketing, and business expansion.
988 _aEBOOK, asignarmaterias, EBSPRINGER_2017B
650 7 _aPropiedad intelectual
_2embne
_0(OCoLC)fst00975774
_0
_9140180
700 1 _aDonch, John C.,
_cJr.,
_eautor
700 1 _aFesnak, Robert,
_eautor
700 1 _aStiles, Amber R.,
_eautor
856 4 0 _uhttps://go.openathens.net/redirector/universidadeuropea.es?url=http://link.springer.com/10.1007/978-3-319-49217-9
_zAcceso a este recurso digital (usuarios Universidad Europea de Madrid)
942 _2lcc
_cLE
998 _b02/2018
_dz
_e-
_zSI