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020 _a331948544X
_q(electronic bk.)
020 _a9783319485447
_q(electronic bk.)
020 _z3319485431
020 _z9783319485430
035 _a(OCoLC)964380975
_z(OCoLC)970031541
_z(OCoLC)971361099
_z(OCoLC)972779867
_z(OCoLC)974651742
_z(OCoLC)980952614
_z(OCoLC)1005802436
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050 4 _aTL152
_b.F565 2017 EB
100 1 _aFinkbeiner, Patric,
_eautor
245 1 0 _aSocial media for knowledge sharing in automotive repair
_cPatric Finkbeiner.
264 1 _aCham, Switzerland
_bSpringer
264 4 _c2017
300 _a1 recurso en línea
336 _aTexto
_btxt
_2rdacontent
337 _aelectrónico
_bc
_2rdamedia
338 _arecurso electrónico
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
500 _aSpringerLink
_bSpringer Engineering eBooks 2017 English+International
504 _aIncluye referencias bibliográficas
505 0 _aIntroduction -- Industry Background -- Literature Review -- Research Approach -- Participant Observation -- Qualitative research: semi-structured expert interview -- Quantitative research approach -- Conclusion -- Discussion.
520 3 _aThis book explores, describes and explains the predictors essential for the acceptance of social media as a digital platform to share professional knowledge in the field of automotive repair in Germany. It reports a rigorous literature review covering key elements of social media, knowledge management and technology acceptance studies. The book assumes a pragmatist approach and applies mixed methods in an exploratory sequential design, combining qualitative and quantitative methods to ensure robust collection and analysis of the collected data. Based on a survey on German automotive repair shops, the author provides a framework, for various stakeholders, to comprehend the motivations for knowledge sharing for automotive repair professionals in Germany. This book not only adds to the existing academic body of knowledge but also provides implications for industry and legislation on a European scale.
650 7 _aIndustria automovilística
_2embne
_0(OCoLC)fst00822961
_0
_9140907
856 4 0 _uhttps://go.openathens.net/redirector/universidadeuropea.es?url=http://link.springer.com/10.1007/978-3-319-48544-7
_zAcceso a este recurso digital (usuarios Universidad Europea de Madrid)
988 _aEBOOK, asignarmaterias, EBSPRINGER_2017B
998 _b02/2018
_dz
_e-
_zSI
999 _c94922
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