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| 003 | ES-MaUEC | ||
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| 008 | 160915s2014 enk of 000 0 eng d | ||
| 020 | _a9781118769973 | ||
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_aP91.3 _b.H36 2014 EB |
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| 082 | 0 | 4 | _a302.23072 |
| 245 | 0 | 4 |
_aThe handbook of media and mass communication theory _cedited by Robert S. Fortner and P. Mark Fackler |
| 260 |
_aChichester, West Sussex, UK _bWiley-Blackwell _c2014 |
||
| 300 | _a1 recurso en línea (XXII, 960 p.) | ||
| 336 |
_aTexto (visual) _btxt _2rdacontent |
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| 337 |
_aelectrónico _bc _2rdamedia |
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| 338 |
_arecurso electrónico _bcr _2rdacarrier |
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| 505 | 2 | _gVol. 1 | |
| 520 | 8 | _aThis book presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. It focuses on all aspects of current and classic theories and practices relating to media and mass communication. It includes essays from a variety of global contexts, from Asia and the Middle East to the Americas. It gives niche theories new life in several essays that use them to illuminate their application in specific contexts. It features coverage of a wide variety of theoretical perspectives. It pays close attention to the use of theory in understanding new communication contexts, such as social media | |
| 942 |
_2lcc _cLE |
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| 988 | _aNOVEDADESSOC, EBOOK, EBNETLUEM | ||
| 650 | 7 |
_aMedios de comunicación social _0comprobar BNE19900959890 _2embne _9405024 |
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| 700 | 1 |
_aFortner, Robert S. _eeditor literario _996279 _0Local |
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| 700 | 1 |
_aFackler, Mark _eeditor literario _96841 _0comprobar BNE19932622237 |
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_uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&lang=es&db=nlebk&site=eds-live&AN=716712 _zAcceso a este recurso digital (usuarios Universidad Europea de Madrid) |
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