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_aKotler, Philip _d1931- _921466 |
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_aDirección de marketing _cPhilip Kotler... [et al.] ; traducción, Yago Moreno, José Hamad, Cristina Belló |
| 250 | _aEd. del milenio | ||
| 260 |
_aMadrid _bPrentice-Hall _cD.L. 2005 |
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_aXXXIV, 813 páginas _bilustraciones _c26 cm |
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_aTexto (visual) _btxt _2rdacontent |
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_asin mediación _bn _2rdamedia |
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| 500 | _aIndices | ||
| 500 | _aDonación | ||
| 504 | _aBibliografía | ||
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_2lcc _cM1S |
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| 984 | _aMarketing management. The millennium edition | ||
| 988 | _aDONAIEDE, DONA14 | ||
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_aGestión de marketing _2embne _9160839 _0comprobar BNE20022770781 |
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_aMoreno López, Yago _etraductor _0Local _950051 |
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_aBelló, Cristina _etraductor _950052 _0Local |
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