| 000 | 01447cam a2200337 4500 | ||
|---|---|---|---|
| 001 | 57955 | ||
| 003 | ES-MaUEC | ||
| 005 | 20230102110416.0 | ||
| 008 | 950804s1992 sp w 00001 spa o | ||
| 017 | _aBI259-1992 | ||
| 035 | _aSirsi) i9788423406449 | ||
| 040 | _aES-MaUEC | ||
| 050 | 4 |
_aHF5823 _bJ63 1992 |
|
| 080 | _a659.1 | ||
| 100 | 1 |
_aJoannis, Henri _911366 _0comprobar BNE19900321938 |
|
| 245 | 1 | 3 |
_aEl proceso de creación publicitaria : _bplanteamiento, concepción y realización de los mensajes _cHenri Joannis ; prefacio de Michel Badoc ; traducción Miguel Puente |
| 260 |
_aBilbao _bDeusto _cD.L. 1992 |
||
| 300 |
_a209 páginas _c23 cm |
||
| 336 |
_aTexto (visual) _btxt _2rdacontent |
||
| 337 |
_asin mediación _bn _2rdamedia |
||
| 338 |
_avolumen _bnc _2rdacarrier |
||
| 942 |
_2lcc _cM1S |
||
| 988 | _aPUB104, COM201, GPUBLI101, PER104, OPPUB812 | ||
| 650 | 0 | 7 |
_aPublicidad _0LocalR _2embne _9138231 |
| 901 | _ai842340644X | ||
| 907 |
_a.b10667325 _b10-11-17 _c06-01-12 |
||
| 998 |
_a(3)m _a(3)_vill _b05-01-12 _cm _da _e- _fspa _gsp _h3 |
||
| 945 |
_aHF5823 .J63 _b1992 _g1 _i9300041392 _j0 _lmcg _nSTAFF. 3710 _o- _pEUR0.00 _q- _r- _s- _t1 _u24 _v0 _w0 _x0 _y.i10889371 _z06-01-12 |
||
| 945 |
_aHF5823 .J63 _b1992 _g2 _i9300041409 _j0 _lmcg _nSTAFF. 3709 _o- _pEUR0.00 _q- _r- _s- _t1 _u18 _v2 _w0 _x0 _y.i10889383 _z06-01-12 |
||
| 945 |
_aHF5823 .J63 _b1992 _g3 _i9300041347 _j0 _lmcg _nSTAFF. 3711 _o- _pEUR0.00 _q- _r- _so _t2 _u0 _v0 _w0 _x0 _y.i10889395 _z06-01-12 |
||
| 999 |
_c57955 _d57955 _x3 |
||