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050 4 _aHF5415.13
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050 0 0 _aHF5415.13
_bM369183 2002 2005
082 0 4 _a658.8/02
100 1 _aMcDonald, Malcolm H.B.
_92276
_0comprobar BNE19900706205
245 1 0 _aMarketing plans :
_bhow to prepare them, how to use them
_cMalcolm McDonald
250 _a5th ed., repr.
260 _aAmsterdam ;
_aBoston
_bButterworth-Heinemann
_ccop. 2005
300 _a630 páginas
_bilustraciones
_c25 cm
336 _aTexto (visual)
_btxt
_2rdacontent
337 _asin mediación
_bn
_2rdamedia
338 _avolumen
_bnc
_2rdacarrier
500 _aÍndice
650 7 _aGestión de marketing
_9160839
_0comprobar BNE20022770781
_2embne
901 _ai0750656255
907 _a.b10610765
_b10-11-17
_c06-01-12
942 _2lcc
_cM1S
945 _aHF5415.13 .M33
_b2005
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_b05-01-12
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