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100 1 _aSutherland, Max
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245 1 0 _aAdvertising and the mind of the consumer
_cMax Sutherland
250 _a2nd ed.
260 _aLondon
_bKogan Page
_c2000
300 _a326 páginas
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_c23 cm
336 _aTexto (visual)
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337 _asin mediación
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650 7 _aPublicidad
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