000 03213nam a22003015i 4500
001 402636
003 ES-MaUEC
005 20240528105916.0
007 cr nn 008mamaa
008 230904s2023 sz | o |||| 0|eng d
020 _a9783031339028
024 7 _a10.1007/978-3-031-33902-8
_2doi
040 _aES-MaUEC
_bspa
_cES-MaUEC
_dES-MaUEC
050 4 _aR858-859.7
_b2023 EB
245 0 0 _aDigital Health Entrepreneurship
_cedited by Arlen Meyers
250 _a2nd ed. 2023
264 1 _aCham
_bSpringer International Publishing
_c2023
300 _a1 recurso en línea
336 _atexto
_btxt
_2rdacontent
337 _aelectrónico
_bc
_2rdamedia
338 _arecurso electrónico
_bcr
_2rdacarrier
490 0 _aHealth Informatics
_x2197-3741
505 0 _aIntroduction to Digital Health Entrepreneurship -- Digital Health Intrapreneurship -- Medical practice digital health entrepreneurship -- The Role of Artificial Intelligence in Digital Health -- Applying Blockchain and Artificial Intelligence to Digital Health -- Digital Health Trends -- Future Entrepreneurship in Digital Health -- Digital Health Business Models -- Value Propositions and Business Models -- Financing Your Digital Health Venture -- Protecting Your Digital Health Intellectual Property: Fundamentals of Intellectual Property and How It Applies to Software, Hardware and Business Processes -- FDA and Digital Health -- Legal Environment of Digital Health: Rules, Regulations and Laws That Govern Digital Health Business Design and Ownership -- Getting Reimbursed for Digital Health -- Digital Health Entrepreneurial Finance -- Digital health pilots and integration -- Go to market strategy and sales -- Overcoming the Barriers to Dissemination and Implementation -- Growth Hacking Health: Scaling YourVenture -- Digital health exit strategies -- Digital health ethics. .
520 _aThis extensively revised book is an essential hands-on resource for all involved in digital health innovation and presents an entrepreneurship roadmap for digital health entrepreneurs and medical professionals who are contemplating getting involved. It represents a key resource to maximize the reader's knowledge when investing in this area. Topics covered include regulatory affairs featuring detailed guidance on the legal environment, protecting digital health intellectual property in software, hardware and business processes, financing a digital health start up, cybersecurity best practice and digital health business model testing for desirability, feasibility and viability. Digital Health Entrepreneurship is directed towards clinicians and other digital health entrepreneurs and stresses an interdisciplinary approach to product development, deployment, dissemination and implementation. It therefore provides an ideal resource for medical professionals across a broad range of disciplines seeking a greater understanding of digital health innovation and entrepreneurship. .
856 4 0 _uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-3-031-33902-8
_zAcceso a este recurso digital (usuarios Universidad Europea de Madrid)
942 _2lcc
_cLE
988 _aSpringer_Medicine_2023
999 _c402636
_d402636