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050 4 _aHF5415.123
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082 _a658
100 1 _aThill, John V.
_0Local
_950576
245 1 0 _aExcellence in business
_cCourtland L. Bovee, John V. Thill
250 _a8th ed.
260 _aUpper Saddle River, New Jersey
_bPearson/Prentice Hall
_ccop. 2008
300 _apáginasag. var.
_bilustraciones
_c28 cm
336 _aTexto (visual)
_btxt
_2rdacontent
337 _asin mediación
_bn
_2rdamedia
338 _avolumen
_bnc
_2rdacarrier
500 _aIncluye referencias bibliográficas e índice
650 0 7 _aMarketing
_0LocalC
_2embne
_9138228
650 7 _aNegocios
_0comprobar BNE19900966933
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700 1 _aBovée, Courtland L.
_0Local
_950577
901 _ai0131870475
907 _a.b10046343
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