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| 003 | ES-MaUEC | ||
| 005 | 20240424103825.0 | ||
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| 008 | 021018s2002 enka o 001 0 eng d | ||
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| 040 |
_aUKM _cUKM _dDLC _dES-MaUEC _bspa |
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| 050 | 4 |
_aHF5415 _b2002 EB |
|
| 100 | 1 |
_aEarls, Mark _948920 _eautor |
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| 245 | 1 | 0 |
_aWelcome to the Creative Age : _bBananas, Business and the Death of Marketing _cMark Earls |
| 264 | 1 |
_aChichester, West Sussex _bJohn Wiley & Sons _c2002 |
|
| 264 | 4 | _c©2002 | |
| 300 | _a1 recurso en línea (XII, 276 páginas) | ||
| 336 |
_2rdacontent _aTexto _btxt |
||
| 337 |
_2rdamedia _aelectrónico _bc |
||
| 338 |
_2rdacarrier _arecurso electrónico _bcr |
||
| 504 | _aIncluye referencias bibliográficas e índice | ||
| 650 | 7 |
_aMarketing _2embne _9138228 |
|
| 650 | 7 |
_aCreatividad en las organizaciones _2embne _9150114 |
|
| 856 | 4 | 0 |
_uhttps://search.ebscohost.com/login.aspx?direct=true&AuthType=ip,sso&db=nlebk&AN=75445&lang=es&site=ehost-live&scope=site&authtype=sso&custid=s1136447 _zAcceso a este recurso digital (usuarios Universidad Europea de Madrid) |
| 942 |
_2lcc _cLE |
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