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| 001 | 394367 | ||
| 003 | ES-MaUEC | ||
| 005 | 20230102123124.0 | ||
| 007 | cr nn 008mamaa | ||
| 008 | 221107s2022 si | s |||| 0|eng d | ||
| 020 | _a9789811964381 | ||
| 024 | 7 |
_a10.1007/978-981-19-6438-1 _2doi |
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| 040 |
_aES-MaUEC _bspa _cES-MaUEC |
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| 100 | 1 |
_aQin, Zheng _eautor _4aut _4http://id.loc.gov/vocabulary/relators/aut |
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| 245 | 1 | 0 |
_aE-Commerce _bConcepts, Principles, and Application _cby Zheng Qin, Qinghong Shuai, Guolong Wang, Pu Zhang, Mengyu Cao, Mingshi Chen |
| 250 | _a1st edition 2022 | ||
| 264 | 1 |
_aSingapore _bSpringer International Publishing _c2022 |
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| 300 |
_a1 recurso en línea (VIII, 424 páginas) _b187 ilustraciones, 158 ilustraciones a color |
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| 336 |
_atexto _btxt _2rdacontent |
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| 337 |
_aelectrónico _bc _2rdamedia |
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| 338 |
_arecurso electrónico _bcr _2rdacarrier |
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| 347 |
_aarchivo de texto _bPDF |
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| 490 | 0 | _aAdvanced Studies in E-Commerce | |
| 505 | 0 | _aChapter 1 Background of E-Commerce -- Chapter 2 Basic Concepts of E-Commerce -- Chapter 3 Basic Models of E-Commerce -- Chapter 4 Architecture of E-Commerce -- Chapter 5 Basic Principle of E-Commerce -- Chapter 6 Application and Case Study of E-Commerce. | |
| 520 | _aThis book mainly discusses the background of e-commerce, the basic knowledge of e-commerce, the basic models of e-commerce, the basic principles of e-commerce and the cases of e-commerce. This book has formed a theoretical system of e-commerce with a clear integration boundary. The introduction of the systematic theory is guided by the background of e-commerce, centered on the model of e-commerce, paved with the principles of e-commerce and integrated with the cutting-edge cases. This book defines the basic concepts, models and principle of e-commerce in the form of mathematical analysis and analyzes the basic theory of e-commerce from the perspective of mathematical model. This enables readers to form an abstract understanding of the connotation and extension of e-commerce. It establishes a knowledge system with the background of social ecology, engineering ecology and innovative ecology, taking the models of e-commerce as the core, the principles of e-commerce as the process, the architecture of e-commerce as the platform and the operation and management of e-commerce as the means to integrate the knowledge into application. This book uses case study to comprehensively analyze and apply the knowledge system involved in e-commerce, combining theoretical research with engineering research. Through this book, readers can systematically master all kinds of theories involved in e-commerce. This book aims at different professional and diverse reader groups. It can be used as the basic books for students of various e-commerce-related specialties. | ||
| 700 | 1 |
_aShuai, Qinghong _eautor _4aut _4http://id.loc.gov/vocabulary/relators/aut |
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| 700 | 1 |
_aWang, Guolong _eautor _4aut _4http://id.loc.gov/vocabulary/relators/aut |
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| 700 | 1 |
_aZhang, Pu _eautor _4aut _4http://id.loc.gov/vocabulary/relators/aut |
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| 700 | 1 |
_aCao, Mengyu _eautor _4aut _4http://id.loc.gov/vocabulary/relators/aut |
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| 700 | 1 |
_aChen, Mingshi _eautor _4aut _4http://id.loc.gov/vocabulary/relators/aut |
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| 776 | 0 | 8 |
_iPrinted edition: _z9789811964374 |
| 776 | 0 | 8 |
_iPrinted edition: _z9789811964398 |
| 776 | 0 | 8 |
_iPrinted edition: _z9789811964404 |
| 856 | 4 | 0 |
_uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-981-19-6438-1 _zAcceso a este recurso digital (usuarios Universidad Europea de Madrid) |
| 942 |
_2lcc _cLE |
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| 988 | _aSpringer_Computer_2022 | ||
| 999 |
_c394367 _d394367 |
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