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| 001 | 34665 | ||
| 003 | ES-MaUEC | ||
| 005 | 20230102105055.0 | ||
| 008 | 000628r19991998en W 00010 eng b | ||
| 020 | _a0471984574 | ||
| 035 | _aSirsi) i9780471984573 | ||
| 040 |
_aDLC _dES-MaUEC |
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| 050 | 4 |
_aHF5415.13 _b.N55 1999 |
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| 082 | 0 | 0 |
_a658.827 _c21 |
| 100 | 1 |
_aNilson, Torsten H., _d1949- _0Local _964583 |
|
| 245 | 1 | 0 |
_aCompetitive branding : _bwinning in the market place with value-added brands _cTorsten H. Nilson |
| 260 |
_aChichester [etc.] _bJohn Wiley & Sons _crepr. 1999 |
||
| 300 |
_a235 páginas _c24 cm |
||
| 336 |
_aTexto (visual) _btxt _2rdacontent |
||
| 337 |
_asin mediación _bn _2rdamedia |
||
| 338 |
_avolumen _bnc _2rdacarrier |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 7 |
_aGestión de marketing _9160839 _0comprobar BNE20022770781 _2embne |
|
| 650 | 0 | 7 |
_aMarcas comerciales _0LocalL _2embne _9138129 |
| 901 | _ai0471984574 | ||
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_a.b1040319x _b10-11-17 _c05-01-12 |
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_2lcc _cM15 |
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_am _a_vill _b05-01-12 _cm _da _e- _feng _gxxu _h0 |
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_aHF5415.13 .N55 _b1999 _g1 _i9300453782 _j0 _lmcg _nSTAFF. 38125 STAFF. 811233 _o- _pEUR0.00 _q- _r- _s- _t3 _u5 _v3 _w0 _x0 _y.i10542292 _z05-01-12 |
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