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| 003 | ES-MaUEC | ||
| 005 | 20230102103527.0 | ||
| 008 | 090610s2007 usaab 001 0 eng d | ||
| 020 | _a9780071107723 | ||
| 035 | _aSirsi) i9780071107723 | ||
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| 100 | 1 |
_aKerin, Roger A. _0Local _949029 |
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_aMarketing : _bthe core _cRoger A. Kerin, Steven W. Hartley, William Rudelius |
| 250 | _a2nd ed. | ||
| 260 |
_aBoston [etc.] _bMcGraw-Hill/Irwin _ccop. 2007 |
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| 300 |
_a1 v. _bilustraciones _c27 cm |
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_aTexto (visual) _btxt _2rdacontent |
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_asin mediación _bn _2rdamedia |
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_avolumen _bnc _2rdacarrier |
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_aMarketing _0comprobar BNE19900957214 _2embne _9138228 |
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_aHartley, Steven W. _0Local _949030 |
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_aRudelius, William _949031 _0Local |
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| 901 | _ai9780071107723 | ||
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