000 01313cam a2200349 i 4500
999 _c15394
_d15394
001 15394
003 ES-MaUEC
005 20230102104149.0
008 110404t2011 us a 001 0 eng d
020 _a9780136110927
020 _a0136110924
035 _aSirsi) i9780136110927
040 _aDLC
_cDLC
_dES-MaUEC
_dYDXCP
_dBTCTA
_dDLC
_dUEM
050 4 _aHF5415.32
_b.S65 2011
082 0 0 _a658.8/342
100 1 _956037
_aSolomon, Michael R.
_0Local
245 1 0 _aConsumer behavior :
_bbuying, having, and being
_cMichael R. Solomon
250 _a9th ed.
260 _aUpper Saddle River, N.J.
_bPrentice Hall
_ccop. 2011
300 _aXXV, 654 páginas
_bilustraciones
_c29 cm
336 _aTexto (visual)
_btxt
_2rdacontent
337 _asin mediación
_bn
_2rdamedia
338 _avolumen
_bnc
_2rdacarrier
504 _aIncluye índice
650 0 7 _aConsumidores
_xConducta
_0LocalG
_2embne
_9192528
901 _ai9780136110927
907 _a.b10186104
_b10-11-17
_c05-01-12
942 _2lcc
_cMSA
945 _aHF5415.32 .S65
_b2011
_g1
_i9301018072
_j0
_lmcg
_o-
_pEUR108.00
_q-
_r-
_so
_t2
_u0
_v0
_w0
_x0
_y.i10257846
_z05-01-12
945 _aHF5415.32 .S65
_b2011
_g2
_i9301018081
_j0
_lmcg
_o-
_pEUR108.00
_q-
_r-
_s-
_t1
_u0
_v0
_w0
_x0
_y.i10257858
_z05-01-12
998 _a(2)m
_a(2)_vill
_b05-01-12
_cm
_da
_e-
_feng
_gxxu
_h0