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_aConsumer behavior and marketing strategy _cJ. Paul Peter, Jerry C. Olson |
| 250 | _a9th ed. | ||
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_aBoston [etc.] _bMcGraw-Hill _c2010 |
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_a554 páginas _bilustraciones _c26 cm |
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_aMarketing _0comprobar BNE19900957214 _2embne _9138228 |
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_aOlson, Jerry C. _q(Jerry Corrie) _d1944- _0Local _9130347 |
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