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020 _a9781447165903
024 7 _a10.1007/978-1-4471-6590-3
_2doi
040 _bspa
_dES-MaUEC
050 4 _aHD9980.5
_b2015 EB
245 1 4 _aThe Handbook of Service Innovation
_cedited by Renu Agarwal, Willem Selen, Göran Roos, Roy Green.
264 1 _aLondon
_bSpringer International Publishing
_c2015
300 _a1 recurso en línea (XL, 842 páginas 109 ilustraciones)
336 _2rdacontent
_aTexto (visual)
_btxt
337 _2rdamedia
_aelectrónico
_bc
338 _2rdacarrier
_arecurso electrónico
_bcr
490 0 _aEngineering (Springer-11647)
520 3 _aBringing together some of the world's leading thinkers, academics and professionals to provide practitioners, students and academicians with comprehensive insights into implementing effective service innovation. This book presents service innovation holistically and systemically across various service areas, including health, education, tourism, hospitality, telecommunications, and retail. It addresses contemporary issues through conceptual and applied contributions across industry, academia, and government, providing insights for improved practice and policy making. Featuring cutting-edge research contributions, practical examples, implementations and a select number of case studies across several growth service industries, this book also includes examples of failed service innovation attempts in order to demonstrate a balanced view of the topic and to make clear the pitfalls to be avoided. Culminating in a suggested step-by-step guide to enable service organization's managers to understand and implement the concepts of service innovation and manage its evolutionary processes effectively, this book will prove a valuable resource to a wide reaching audience including researchers, practitioners, managers, and students who aspire to create a deeper scientific foundation for service design and engineering, service experience and marketing, and service management and innovation. Includes endorsements from professionals in the field of service innovation.
988 _aEBSPRINGER_2018
650 7 _aEmpresas de servicios
_2embne
_9672185
700 1 _aAgarwal, Renu.
_eeditor literario
_4edt
_4http://id.loc.gov/vocabulary/relators/edt
_0http://id.loc.gov/authorities/names/nb2015001466
_1http://viaf.org/viaf/163148207627600340759/
700 1 _aSelen, Willem.
_eeditor literario
_4edt
_4http://id.loc.gov/vocabulary/relators/edt
_0http://id.loc.gov/authorities/names/no2015127071
_1http://viaf.org/viaf/281980725/
700 1 _aRoos, Göran.
_eeditor literario
_4edt
_4http://id.loc.gov/vocabulary/relators/edt
_0http://id.loc.gov/authorities/names/n2006044949
_1http://viaf.org/viaf/164776037/
700 1 _aGreen, Roy.
_eeditor literario
_4edt
_4http://id.loc.gov/vocabulary/relators/edt
_0http://id.loc.gov/authorities/names/nb2011026211
_1http://viaf.org/viaf/121818588/
_1http://dbpedia.org/resource/Roy_Green
776 0 8 _iEdición impresa:
_z9781447165910
776 0 8 _iEdición impresa:
_z9781447165897
776 0 8 _iEdición impresa:
_z9781447172062
856 4 0 _uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-1-4471-6590-3
_zAcceso a este recurso digital (usuarios Universidad Europea de Madrid)
942 _2lcc
_cLE
998 _b03/2019
_dz
_zSI
_eIG