Biblioteca CRAI Dulce Chacón - Universidad Europea de Madrid

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La investigación motivacional en marketing y publicidad

by Soler, Pere.

Material type: articlePrinted books Publisher: Madrid : Deusto, D.L. 1993Items
Location Call no. Status Vol info Loan type
Colección General (Campus Villaviciosa) BF503 .S65 1993 available

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Fuzzy marketing : cómo comprender al consumidor camaleónico / Mònica Casabayó & Borja Martín

by Casabayó, Mònica, (1975-) | Martín, Borja.

Material type: articlePrinted books Publisher: Barcelona : Deusto, 2010Items
Location Call no. Status Vol info Loan type
Depósito C (Villaviciosa de Odón) HF5415.32 .C37 2010 available

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Handbook of Eating and Drinking Interdisciplinary Perspectives / edited by Herbert L. Meiselman.

by Meiselman, Herbert L, editor | SpringerLink (Online service).

Material type: bookE-book Publisher: Cham : Springer International Publishing : Imprint: Springer, 2020
Online access: Acceso a este recurso digital (usuarios Universidad Europea de Madrid)Digital Resources
Items
Location Call no. Status Vol info Loan type
Acceso Electrónico (UEM) QP141 2020 EB reference

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Panic Buying : Perspectives and Prevention / edited by S.M. Yasir Arafat, Sujita Kumar Kar, Russell Kabir

by Arafat, S. M. Yasir, editor literario | Kar, Sujita Kumar, editor literario | Kabir, Russell, editor literario.

Edition: First edition 2021Material type: bookE-book Publisher: Cham : Springer International Publishing, 2021
Online access: Acceso a este recurso digital (usuarios Universidad Europea de Madrid)Digital Resources
Items
Location Call no. Status Vol info Loan type
Acceso Electrónico (UEM) HF5415.32 2021 EB reference

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