Mercadotecnia de servicios / Christopher H. Lovelock ; traducción, Guadalupe Meza Staines ; revisión técnica, Isaac Dorfsman F.
By: Lovelock, Christopher H.
Contributor(s): Meza Staines, Guadalupe, traductor | Dorfsman Figueroa, Isaac, editor literario
Material type: 
Printed booksPublisher: México [etc.] : Prentice-Hall Hispanoamericana, cop. 1997Edition: 3a. ed.Description: 661 páginas : gráficos; 24 cm.Subject: Marketing público
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|
LIBRO7
|
Madrid Villaviciosa Colección General (Campus Villaviciosa) | Ciencias Sociales | HF5415.5 .L6818 1997 (Browse shelf(Opens below)) | .i10454937 | Available | 9300442583 |
Total holds: 0
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