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Marketing research : an applied orientation / Naresh K. Malhotra

by Malhotra, Naresh K.

Edition: [5th ed.]Material type: articlePrinted books Publisher: Upper Saddle River, New Jersey : Pearson Education, cop. 2007Items
Location Call no. Status Vol info Loan type
Área Técnica (Campus Villaviciosa) HF5415.2 .M35 2007 available
Área Técnica (Campus Villaviciosa) HF5415.2 .M35 2007 reference
Colección General (Campus Villaviciosa) HF5415.2 .M35 2007 available
Colección General (Campus Alcobendas) HF5415.2 .M35 2007 reference

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Investigación de mercados / Naresh K. Malhotra ; traducción, María Elena Ortiz Salinas ; revisión técnica, Marcela Benassini ... [et al.]

by Malhotra, Naresh K | Malhotra, Naresh K | Ortiz Salinas, María Elena, traductor | Benassini Félix, Marcela.

Edition: 5a. edMaterial type: articlePrinted books Publisher: México [etc.] : Pearson Educación, cop. 2008Items
Location Call no. Status Vol info Loan type
Colección General (Campus Alcobendas) HF5415.2 .M3518 2008 reference
Colección General (Campus Villaviciosa) HF5415.2 .M3518 2008 available
Colección General (Campus Villaviciosa) HF5415.2 .M3518 2008 available

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Marketing research : an applied orientation / Naresh K. Malhotra

by Malhotra, Naresh K.

Material type: articlePrinted books Publisher: Englewood Cliffs, N.J : Prentice Hall, c1993Items
Location Call no. Status Vol info Loan type
Colección General (Campus Alcobendas) HF5415.2 .M35 1993 reference
Colección General (Campus Alcobendas) HF5415.2 .M35 1993 available

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