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La voz del mercado : la ventaja competitiva a través del uso creativo de la información del mercado / Vincent P. Barabba, Gerald Zaltman ; traducción, Michel Angstadt

By: Barabba, Vincent P.
Contributor(s): Zaltman, Gerald
Material type: materialTypeLabelPrinted booksSeries: (Serie McGraw-Hill de Management).Publisher: Madrid[etc.] : McGraw-Hill, D.L. 1992Description: XXX, 290páginas; 24cm.ISBN: 8476159307; 0875842410 ((LENGUA INGLESA)).Subject: Empresas -- Toma de decisiones | Marketing
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
LIBRO7 LIBRO7 Madrid Villaviciosa Depósito C (Villaviciosa de Odón) Ciencias Sociales HD30.23 .B37 1992 (Browse shelf(Opens below)) .i10336825 Available 930003457X
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