Técnicas de medición de la eficacia publicitaria / A. Beerli y J. D. Martín
By: Beerli Palacio, Asunción
Contributor(s): Martín Santana, Josefa Delia
Material type: 
Printed booksSeries: (Ariel economía).Publisher: Barcelona : Ariel, 1999Description: 220 páginas; 21 cm.ISBN: X930053000; 8434421445.Subject: Campañas publicitarias -- Evaluación
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|
LIBRO7
|
Madrid Villaviciosa Colección General (Campus Villaviciosa) | Ciencias Sociales | HF5827 .B44 1999 (Browse shelf(Opens below)) | .i10492653 | Available | 9300314158 |
Total holds: 0
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