Biblioteca CRAI Dulce Chacón - Universidad Europea de Madrid

CRAI Library - Madrid
Your cart is empty.
My folder ( items) | My account

Refine your search

Your search returned 63 results.

Sort
Unhighlight Highlight
Select all Clear all
Select titles to:
Results
El libro de las marcas / Wally Olins

by Olins, Wally.

Material type: articlePrinted books Publisher: Barcelona : Océano, 2009Items
Location Call no. Status Vol info Loan type
Colección General (Campus Villaviciosa) HD69 .B7 O5518 2009 available

Place hold Add to cart
Administración estratégica de marca : Branding / Kevin Lane Keller ; traducción, Erika Montserrat Jaasso Hernand Borneville ; revisión técnica, Roberto Garza-Castillón Cantú

by Keller, Kevin Lane, (1956-).

Edition: 3a ed.Material type: articlePrinted books Publisher: México [etc.] : Pearson Educación, 2008Items
Location Call no. Status Vol info Loan type
Colección General (Campus Villaviciosa) HD69 .B7 K4518 2012 available

Place hold Add to cart
La comunicación transformativa : para acabar con las ideas vanas / Laurent Habib ; traducción de Jordi Terré

by Habib, Laurent | Terré, Jordi, traductor.

Material type: articlePrinted books Publisher: Barcelona : Peninsula, 2012Items
Location Call no. Status Vol info Loan type
Colección General (Campus Alcobendas) HM1206 .H3318 2012 available
Depósito C (Villaviciosa de Odón) HM1206 .H3318 2012 available

Place hold Add to cart
Warriors on the high wire : the balancing act of brand leadership in the 21st century / [compiled by] Fiona Gilmore

by Gilmore, Fiona.

Material type: articlePrinted books Publisher: London : HarperCollinsBusiness, cop. 2001Items
Location Call no. Status Vol info Loan type
Colección General (Campus Alcobendas) HD69.B7 W37 2001 available

Place hold Add to cart
Added value : the alchemy of brand-led growth / Mark Sherrington

by Sherrington, Mark.

Material type: articlePrinted books Publisher: Basingstoke, Hampshire New York : Palgrave Macmillan, 2003Items
Location Call no. Status Vol info Loan type
Colección General (Campus Alcobendas) HD69 .B7 S45 2003 available

Place hold Add to cart
Japans trademarks & logotypes in full color : part 10 / edited by Sumio Hasegawa

Material type: articlePrinted books Publisher: Tokyo : Graphic-sha, cop. 2003Items
Location Call no. Status Vol info Loan type
Depósito C (Villaviciosa de Odón) T305 .V2 J3712 2003 available

Place hold Add to cart
Global corporate identity / David E. Carter

by Carter, David E.

Material type: articlePrinted books Publisher: New York : Harper Design International, 2003Items
Location Call no. Status Vol info Loan type
Legado Alberto Corazón (Campus Villaviciosa) NC1002 .L63 C37 2003 available

Place hold Add to cart
No cover image available
Personal branding : ...hacia la excelencia y la empleabilidad por la marca personal / [José Manuel Casado ... [et al.]]

by Casado, José Manuel.

Material type: articlePrinted books Publisher: Madrid : Madrid Excellente, D.L. 2011Items
Location Call no. Status Vol info Loan type
Colección General (Campus Villaviciosa) HF5415.1255 .P48 2011 available

Place hold Add to cart
A collection of trademarks and logotypes in Japan . vol. 7 / [edited by Sumio Heasegawa y Shigeji Kobayashi]

by Kobayashi, Shigeji, editor.

Material type: articlePrinted books Publisher: Tokio, Japan : Graphic-sha Publishing, cop. 1988Items
Location Call no. Status Vol info Loan type
Legado Alberto Corazón (Campus Villaviciosa) T305 .V2 C6512 1988 available

Place hold Add to cart
American Corporate Identity 11 / edited by David E. Carter

by Carter, David E, editor literario.

Material type: articlePrinted books Publisher: New York : Art Direction Book, 1995Items
Location Call no. Status Vol info Loan type
Colección General (Campus Alcobendas) T223 .V2 A44 1995 available

Place hold Add to cart
No cover image available
Impacto de las marcas en la economía y sociedad españolas : resumen ejecutivo = Executive summary : the socio-economic impact of brands in Spain

by España. Oficina Española de Patentes y Marcas | Asociación Nacional para la Defensa de la Marca (España).

Material type: articlePrinted books Publisher: [Madrid] : OEPM ANDEMA, D.L. 2012Other title: Executive summary : the socio-economic impact of brands in Spain.Items
Location Call no. Status Vol info Loan type
Colección General (Campus Villaviciosa) HD69 .B7 I4712 2012 available

Place hold Add to cart
Brand & Branding / [editor, concept, and project direction Josep Maria Minguet ; co-autor Miquel Abellán]

by Minguet, Josep Maria | Abellán, Miquel.

Material type: articlePrinted books Publisher: Sant Adrià de Besós : Monsa, cop. 2009Other title: Brand and branding.Items
Location Call no. Status Vol info Loan type
Depósito 1 (Alcobendas) HF5415.1255 .B7312 2009 available

Place hold Add to cart
Designing brand identity : an essential guide for the whole branding team / Alina Wheeler

by Wheeler, Alina.

Edition: 4th edMaterial type: bookE-book Publisher: Hoboken, N.J. : John Wiley & Sons, Inc., 2013
Online access: Acceso a este recurso digital (usuarios Universidad Europea de Madrid)Digital Resources
Items
Location Call no. Status Vol info Loan type
Acceso Electrónico (UEM) HD67.B7 W44 2013 EB reference

Add to cart
Brand hijack : marketing without marketing / Alex Wipperfürth

by Wipperfürth, Alex.

Material type: articlePrinted books Publisher: New York : Portfolio, 2005Items
Location Call no. Status Vol info Loan type
Colección General (Campus Alcobendas) HD69 .B7 W57 2005 available

Place hold Add to cart
Marca y comunicación empresarial / Pablo Medina-Aguerrebere

by Medina Aguerrebere, Pablo, (1982-).

Edition: 1ª ed. en lengua castellanaMaterial type: articlePrinted books Barcelona : Editorial UOC, 2013Items
Location Call no. Status Vol info Loan type
Depósito C (Villaviciosa de Odón) HF5415.13 .M43 2013 available
Colección General (Campus Alcobendas) HF5415.13 .M43 2013 available

Place hold Add to cart
No cover image available
Empresas que dejan huella : employer branding en una sociedad conectada / Miriam Aguado y Alfonso Jiménez (coord.)

by Aguado, Miriam, editor literario | Jiménez, Alfonso, editor literario.

Material type: articlePrinted books Publisher: Córdoba : Almuzara, 2017Items
Location Call no. Status Vol info Loan type
Colección General (Campus Alcobendas) HF5549 .E47 2017 available

Place hold Add to cart
World trademarks and logotypes / edited by Takenobu Igarashi

Edition: First editionMaterial type: articlePrinted books Publisher: Tokyo : Graphic-sha, 1983Items
Location Call no. Status Vol info Loan type
Legado Alberto Corazón (Campus Villaviciosa) NC1002 .L63 W67 1983 available

Place hold Add to cart
World trademarks and logotypes II / edited by Takenobu Igarashi ; preface by Motoo Nakanishi

by Nakanishi, Motoo, (1938-), prologuista.

Edition: First editionMaterial type: articlePrinted books Publisher: Tokyo : Graphic-sha, 1987Items
Location Call no. Status Vol info Loan type
Legado Alberto Corazón (Campus Villaviciosa) NC1002 .L63 W67 1987 available

Place hold Add to cart
CI graphics in Japan / editor in chief Yusaku Kamekura

by Kamekura, Yusaku, (1915-).

Material type: articlePrinted books Publisher: Tokyo : Rikuyo-Sha Publishing, 1987Other title: Corporate identity graphics in Japan.Items
Location Call no. Status Vol info Loan type
Área Técnica (Campus Villaviciosa) T305 .V2 C6712 1987 available

Place hold Add to cart
Symbols of America / Hal Morgan

by Morgan, Hal.

Material type: articlePrinted books Publisher: New York : Penguin books , 1987Items
Location Call no. Status Vol info Loan type
Legado Alberto Corazón (Campus Villaviciosa) T223 .V2 M67 1987 available

Place hold Add to cart
British trademarks of the 1920s & 1930s / by John Mendenhall.

by Mendenhall, John, (1950-).

Material type: articlePrinted books Publisher: San Francisco : Chronicle Books, 1989Copyright date: 1989Items
Location Call no. Status Vol info Loan type
Legado Alberto Corazón (Campus Villaviciosa) T257 .V2 M46 1989 available

Place hold Add to cart
The book of american trade marks . 11 : the annual of trade mark design / David E. Carter, editor

by Carter, David E, editor .

Material type: articlePrinted books Copyright date: New York : Art Direction Book, 1989Items
Location Call no. Status Vol info Loan type
Legado Alberto Corazón (Campus Villaviciosa) NC998.5 .A1 B66 1989 available

Place hold Add to cart
No cover image available
Process visual : development of a corporate identity = Entwicklung eines Firmenprofils = Développement d'une identité d'entreprise / Wolfgang Schmittel

by Schmittel, Wolfgang, autor.

Material type: articlePrinted books Copyright date: Zurich : ABC Edition, 1978Other title: Entwicklung eines Firmenprofils | Développement d'une identité d'entreprise.Items
Location Call no. Status Vol info Loan type
Legado Alberto Corazón (Campus Villaviciosa) HD59.2 .S3612 1978 available

Place hold Add to cart
High tech trademarks . volumen 2, 1988 / John Mendenhall

by Mendenhall, John, (1950-), autor.

Material type: articlePrinted books Publisher: New York : Art Direction Book Co., [1988]Copyright date: 1988Items
Location Call no. Status Vol info Loan type
Legado Alberto Corazón (Campus Villaviciosa) T325 .M46 1988 available

Place hold Add to cart
No cover image available
Trademarks & symbols of the world . 2 / edited by Yasaburo Kuwayama

by Kuwayama, Yasaburo, editor.

Material type: articlePrinted books Publisher: Tokyo : Kashiwashobo, 1989Other title: Trademarks and symbols of the world.Items
Location Call no. Status Vol info Loan type
Legado Alberto Corazón (Campus Villaviciosa) NC1003 .T73 1989 available

Place hold Add to cart
Pages