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MBA : Theory and Application of Business and Management Principles / edited by Carolina Machado, J Paulo Davim

Contributor(s): Machado, Carolina., editor literario | Davim, J. Paulo, editor literario | SpringerLink (Online service)
Material type: materialTypeLabelE-bookSeries: (Management and Industrial Engineering, 2365-0532).Publisher: Cham : Springer International Publishing, 2016Edition: 1st ed.Description: 1 recurso en línea (IX, 194 páginas) : 40 ilustraciones en color.ISBN: 9783319282817.Subject: Negocios | Gestión de empresasDDC classification: 658.5 Online resources: Acceso a este recurso digital (usuarios Universidad Europea de Madrid)Digital Resources
Contents:
Management -- Human resource management -- Financial management -- Marketing management -- Operations management -- Information management -- International management -- Accounting -- International business -- Business law -- Statistics -- Economics -- Culture and organizational behaviour -- Competitive management practice -- Global management -- Organizational development and change -- Strategic management -- Entrepreneurship -- Production engineering -- Production management -- Sustainable management.
Abstract: This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strategies, models, techniques, methodologies and applications in the business area.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
LIBRO-E NO PRÉSTAMO LIBRO-E NO PRÉSTAMO Madrid Digital Acceso Electrónico (UEM) Ciencias Sociales HD31.2 M33 2016 EB (Browse shelf(Opens below)) .i11590750 Acceso electrónico eBOOK .i11590750
Total holds: 0

Management -- Human resource management -- Financial management -- Marketing management -- Operations management -- Information management -- International management -- Accounting -- International business -- Business law -- Statistics -- Economics -- Culture and organizational behaviour -- Competitive management practice -- Global management -- Organizational development and change -- Strategic management -- Entrepreneurship -- Production engineering -- Production management -- Sustainable management.

This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strategies, models, techniques, methodologies and applications in the business area.

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