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Branding de alta tecnología : creando poder de marca en la nueva dinámica del mercado / Paul Temporal y K.C. Lee ; traducción Iván Martínez Rojas

By: Temporal, Paul
Contributor(s): Lee, K. C. (Kwok Cheong) | Martínez Rojas, Iván, traductor
Material type: materialTypeLabelPrinted booksPublisher: Mexico : McGraw-Hill, cop. 2003Description: 219 páginas; 23 cm.ISBN: 9701040627.Subject: Gestión de marketing | Comercio electrónico
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
LIBRO7 LIBRO7 Madrid Villaviciosa Depósito C (Villaviciosa de Odón) Ciencias Sociales HF5415.13 .T4618 2003 (Browse shelf(Opens below)) .i10719702 Available 9300693270
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