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Marketing en un mundo global : claves y estrategias para competir en el mercado internacional : (incluye "case study" y ejercicios de "role play") / Josep Bertrán Vall ; prólogos, Artur Mas, Joaquín de la Infiesta

By: Bertrán Vall, Josep
Contributor(s): Mas, Artur (1956-), prologuista | Infiesta, Joaquín de la, prologuista
Material type: materialTypeLabelPrinted booksPublisher: Madrid [etc.] : McGraw-Hill, D.L. 2003Description: 333 páginas; 23 cm.ISBN: 8448139690.Subject: Marketing internacional | Comercio exterior
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Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
LIBRO15 LIBRO15 Madrid Villaviciosa Colección General (Campus Villaviciosa) Ciencias Sociales HF1416 .B47 2003 (Browse shelf(Opens below)) .i10695746 Available 9300669843
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