Disrupción : desafiar los convencionalismos y estimular el mercado / Jean-Marie Dru ; traductor, Alfredo Cruz Herce
By: Dru, Jean-Marie
Material type: 
Printed booksSeries: (Adweek books; 3).Publisher: Madrid : Eresma Celeste, D.L. 1997Description: 205 páginas : ilustraciones; 24 cm.Subject: Agencias de publicidad | Publicidad | Publicidad -- Aspectos psicológicos
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|
LIBRO7
|
Madrid Villaviciosa Colección General (Campus Villaviciosa) | Ciencias Sociales | HF6178 .D7818 1997 (Browse shelf(Opens below)) | .i10385848 | Available | 9300329312 |
Bibliogr.: p. 195-196
Índices: p. 197-205
Tí. orig.: Disruption: Overtuning Conventions and Shaking up the Marketplace
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