Comportamiento del consumidor : decisiones y estrategia de marketing / Javier Alonso Rivas ; en colaboración con Ángel Fernández Nogales ... [et al.]
By: Alonso Rivas, Javier
Contributor(s): Fernández Nogales, Ángel
Material type: 
Printed booksSeries: (Universidad).Publisher: Madrid : ESIC, 1999Edition: 2ª edición revisada y ampliada.Description: 566 páginas; 24 cm.Subject: Consumidores -- Conducta | Consumidores -- Conducta | Marketing
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|
LIBRO7
|
Madrid Alcobendas Colección General (Campus Alcobendas) | Ciencias Sociales | HF5415.32 .A46 1999 (Browse shelf(Opens below)) | .i10295070 | Available | 930036566X |
Total holds: 0
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| HF5415.2 .W95 2014 Marketing analytics : data-driven techniques with Microsoft Excel | HF5415.3 .P48 2010 Consumer behavior and marketing strategy | HF5415.3 .P4818 2006 Comportamiento del consumidor y estrategia de marketing | HF5415.32 .A46 1999 Comportamiento del consumidor : decisiones y estrategia de marketing | HF5415.32 .A46 2010 Comportamiento del consumidor : decisiones y estrategia de marketing | HF5415.32 .C66 2006 Consuma responsabilidad : guía de consumo responsable y solidario en la Comunidad de Madrid | HF5415.32 .C68 2009 Coolhunting : cazar y gestionar las tendencias que mueven el mundo |
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