Marketing research

Burns, Alvin C.

Marketing research Alvin C. Burns, Ronald F. Bush - 3rd ed - Upper Saddle River (New Jersey) Prentice Hall cop. 2000 - 699 páginas 27 cm 1 CD-ROM

El CD-ROM cotiene el programa "SPSS Student Version 9.0 for Windows"


Análisis de mercado

HF5415.2 / .B87 2000