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The handbook of strategic public relations & integrated communications

The handbook of strategic public relations & integrated communications Clarke L. Caywood - New York McGraw-Hill cop. 1997 - 1 recurso en línea (xxvi, 574 p.) il. 26 cm

Includes bibliographical references and index

ISBN: 0071379061

Subjects--Topical Terms:
Relaciones públicas
Marketing

LC Class. No.: HM263 / .H317 1997 EB

Dewey Class. No.:

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Biblioteca CRAI Dulce Chacón - Universidad Europea de Madrid

The handbook of strategic public relations & integrated communications

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