Normal view MARC view ISBD view

Sindell, Kathleen

Loyalty marketing for the Internet Age : how to identify, attract, serve, and retain customers in an e-Libro electrónicomerce environment / Kathleen Sindell. - Chicago, Ill. Dearborn Financial Pub. c2001 - 1 recurso en línea (xx, 345 p.) ill 22 cm

Includes bibliographical references and index

ISBN: 0585359881

LCCN:

Subjects--Topical Terms:
Satisfacción del cliente
Marketing en Internet
Comercio electrónico

LC Class. No.: HF5415.525 / S53 2001eb

Dewey Class. No.: