Forecasting for the pharmaceutical industry : models for new product and in-market forecasting and how to use them

Cook, Arthur G.

Forecasting for the pharmaceutical industry : models for new product and in-market forecasting and how to use them Arthur G. Cook - Aldershot Gower cop. 2006 - 141 páginas ilustraciones 25 cm

Includes bibliographical references (p. 135-137) and index

0566086751


Industria farmacéutica

HD9665.5 / .C66 2006