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Hoye, Russell 1966-

Sport Management : Principles and Applications Russell Hoye, Katie Misener, Michael Naraine and Catherine Ordway - Sixth edition published 2022 - 384 páginas 24 cm - Sport Management Series .

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Part 1. The Sport Management Environment -- Part 2. Sport Management Principles.

"Now available in a fully revised and updated sixth edition, Sport Management: Principles and Applications tells you everything you need to know about the contemporary sport industry. Covering both the professional and nonprofit sectors, and with more international material than any other introductory sport management textbook, it focuses on core management principles and their application in a sporting context, highlighting the unique challenges of a career in sport management. The book contains useful features throughout, including conceptual overviews, guides to further reading, links to important websites, study questions, and up-to-date case studies showing how theory works in the real world. It covers every core area of management, including: Strategic planning. Human resource management. Leadership and governance. Marketing and sponsorship. Sport and the media. Sport policy. Sport law. Contracubierta

ISBN: 9781032109664 9781032109640

LCCN: 2021050789

Subjects--Topical Terms:
Instalaciones deportivas--Administración

LC Class. No.: GV713 / .H69 2022

Dewey Class. No.: 796.06/9