Normal view MARC view ISBD view

Pine, B. Joseph

The experience economy : work is theatre & every business a stage B. Joseph Pine II, James H. Gilmore - Boston Harvard Business School Press cop. 1999 - 254 páginas ilustraciones 24 cm

Includes bibliographical references (p. 207-230) and index

ISBN: 0875848192

Subjects--Topical Terms:
Gestión de la producción
Gestión de marketing
Consumidores

LC Class. No.: HF5415.15 / P56 1999

Dewey Class. No.: 658.5/6