Normal view MARC view ISBD view

Peppers, Don

One to one, B2B : customer development strategies for the business to business world Don Peppers and Martha Rogers - 1st ed. - New York Currency/Doubleday 2001 - 347 páginas ilustraciones 22 cm

Includes bibliographical references (p. 319-337) and index

ISBN: 0385494092

Subjects--Topical Terms:
Distribución comercial
Relaciones con el cliente

LC Class. No.: HF5422 / .P47 2001

Dewey Class. No.: 658.8/12